EP19 SCOTT SHELDON DISCUSSES HOW TO KEEP YOUR CUSTOMERS BY GOING ABOVE AND BEYOND
SUMMARY:
In this episode of DYB Podcast, Steve interviews the inspirational Scott Sheldon, owner/operator of Sheldon and Sons, Inc.
Scott started his business from scratch, only to grow it to a successful company that focuses on the satisfaction of his customers.
Scott discusses thoroughly how other paint contractors can go above and beyond to make their customers happy, ensuring they come back time after time.
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WHAT YOU’LL LEARN:
- Scott’s Processes for Recruiting & Hiring Outstanding Labor.
- Why Hiring doesn’t stop after the interview, and the importance of Training & Re-Training staff to maintain quality.
- How Scott is able to stay top-of-mind with his customers and close more sales.
- How shortages of labor has affected Scott, and how he’s been able to overcome those shortages.
LISTEN HERE:
QUOTES:
“Hire all-year around. Keep recruiting, keep hiring.”
“Ongoing training reinforces everything. The more it becomes second-nature and they don’t have to think about it, the more seamless things are.”
“After the initial sale, it’s so important to follow-up.”
“I think a lot of people have to get past that psychology … it’s okay to make money.”
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HIGHLIGHTS:
[01:53] Scott Sheldon’s journey to becoming a paint contractor
[08:09] What Scott is doing to find employees during the American labor shortage
[10:31] Where Scott generates most of his leads and how he keeps his customers satisfied
[20:46] The biggest challenges Scott has faced in growing his business
[26:23] The struggles Scott sees other painting contractors facing and the strategies they can use to close more sales
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LINKS & RESOURCES MENTIONED IN THIS EPISODE:
American Society of Interior Designers
Maryland Multi-Housing Association
Premier Painting and Construction
The Millionaire Mind by Thomas J. Stanley
Thou Shall Prosper: Ten Commandments for Making Money by Rabbi Daniel Lapin
Tools of Titans by Timothy Ferriss
The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller
Influence: The Psychology of Persuasion by Robert B. Cialdini
Purple Cow, New Edition: Transform Your Business by Being Remarkable by Seth Godin
ADDITIONAL FREE RESOURCES:
EP01 9 Steps to Doubling Your Business Part 1
Video Testimonial Checklist PDF
3 Steps To Get Leads From FB PDF
Connect with Scott Sheldon on Facebook here
Connect with Steve on Facebook here
Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?