Networking, Marketing, Sales, Business Coach

EP31: Nick Lauro Shares How To Build A Successful Company By Holding Your Team Above The Line

SUMMARY:

In this episode of DYB, Steve Burnett interviews Nick Lauro; Owner & Operator of Lauro Painting in the greater Philadelphia area.

Lauro Painting is a story of a business falling apart and coming back stronger than ever before.

After suffering Lyme’s disease — Bedridden and without a team to depend on — Nick made the decision to cut his losses; scaling back his team from 8 painters at the time and starting from scratch.

Nick now runs a crew of 10 painters built on solid character and efficient processes never before seen in his business.

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WHAT YOU’LL LEARN:

– What it means to always “stay above the line”

– The Importance of Hiring Hands for Character

– How to get out of the insidious trap of saying “yes” to all work

– The difference it makes in a company to elevate your culture.

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LISTEN HERE:

QUOTES:

“I encourage business owners to look at themselves and their business. Ask, ‘Is this where I want to be?'”

“It’s amazing what you can do with people who stay above the line.”

“Instead of complaining, you need to hold yourself accountable and ask ‘What have I done to improve my situation?'”

“Sometimes problems are a really good opportunity to go above and beyond for a client.”

“We forget sometimes that it’s not just as simple as working hard running a business. You can’t forget to appreciate your wife, or forget to do things around your house. It’s just like any other business.”

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HIGHLIGHTS:

[5:33] How Nick got into the Painting Business

[13:00] What was the breaking point for Nick, and how did he turn his company around?

[29:35] What is the concept of “Above The Line?”

[35:24] What is Nick doing now to help improve his company’s culture?

[59:05] Nick’s Closing Remarks

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LINKS & RESOURCES MENTIONED IN THIS EPISODE:

Join DYB

[BOOKS/PDF]

DYB “Above The Link” PDF

The E-Myth Revisited

How to Double Your Business Without Making a Sale

The 7 Habits of Highly Effective People

[APPS]

[CONTACT]

http://lauropainting.com/

nick@lauropainting.com

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ADDITIONAL FREE RESOURCES:

Schedule Your Free Strategy Call With Steve

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Connect with Nick Lauro on Facebook here

Connect with Steve on Facebook here

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Thank you very much for joining us today! If you received value, would you take a quick few seconds and leave us a review on iTunes, please?

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About the Author

As many of you know, my journey has been one of grit, grace, and transformation. At 19, I was a high school dropout, single father, and struggling paint contractor in Michigan. I later moved to Florida, where I faced both personal and professional hardships. With nothing left to lose, I turned to prayer—and was blessed with a relentless hunger to learn. I devoured books, attended seminars, and discovered better ways to streamline and grow my business—even through the Great Recession (and yes, I did hit the wife lottery along the way!). In 2014, I published How To Double Your Business and later sold the painting business, launching a new chapter: coaching others to grow their businesses. For the past 10 years, I’ve dedicated myself to helping business owners scale through the DYB System, while also drawing from frameworks like EOS, Scaling Up, and The Four Disciplines of Execution. Yet something was still missing—something more adaptive, integrated, and complete. Then I found Pinnacle. After months of research and interviews with other Guides, I joined Pinnacle. Their tools and strategies have exceeded every expectation. Now, as a Pinnacle Business Guide, I help leadership teams implement a custom-tailored operating system that draws from the best in the industry—but flexes with your unique business. It’s a dynamic, proven approach to achieve clarity, momentum, and lasting growth. I’m no longer taking on any more 1:1 coaching clients… Instead, I now specialize in working with visionary business owners who are ready to get their leadership teams aligned—around a clear vision, a focused strategy, and an actionable execution plan. With the tools and process I now have as a Pinnacle Business Guide, I help turn alignment into momentum, and momentum into results. If your business is growing—but your leadership team isn’t fully rowing in the same direction—let’s talk.