How To Get Buy-In From Your Team

Getting buy-in from your team when implementing a new app or a new process for how things should go can be stressful if you’re going about it wrong.

Instead, do this…

Start with Why.

Changing processes or habits can be difficult for any of us.

Your team will be far more receptive to making a change if they first understand why the change needs to be made.

Moreover…

Make sure you lead with the benefit to them.

The brand benefit to any improvement is to increase effectiveness, which then increases profits.

When you increase profits, you can pay more.

Here’s an example :

Maybe you’ve been handing out work orders via text messages or by printed document, but now you understand how much easier life will be for you if you implement a project management app like Monday.com.

The benefit to them with the Monday.com app is that they can know ahead of time when and where they will be working, the full scope of work, pictures of the job, and possibly where the other team members will be working too.

But first,

Sell your influencer on it.

We all have a person on our team that is not the owner that the team looks to for leadership.
That person is your team’s influencer.

Make sure you sit down with your influencer and help them see the benefit to them and the company as a whole.

Once you have your influencer’s support, introduce it to your whole team, and with your influencer’s support, it will be much easier to get buy-in.

In summary:

Start with why: what’s the benefit for them?
Sell your influencer on it first.
Roll it out for effective buy-in.

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About the Author

As many of you know, my journey has been one of grit, grace, and transformation. At 19, I was a high school dropout, single father, and struggling paint contractor in Michigan. I later moved to Florida, where I faced both personal and professional hardships. With nothing left to lose, I turned to prayer—and was blessed with a relentless hunger to learn. I devoured books, attended seminars, and discovered better ways to streamline and grow my business—even through the Great Recession (and yes, I did hit the wife lottery along the way!). In 2014, I published How To Double Your Business and later sold the painting business, launching a new chapter: coaching others to grow their businesses. For the past 10 years, I’ve dedicated myself to helping business owners scale through the DYB System, while also drawing from frameworks like EOS, Scaling Up, and The Four Disciplines of Execution. Yet something was still missing—something more adaptive, integrated, and complete. Then I found Pinnacle. After months of research and interviews with other Guides, I joined Pinnacle. Their tools and strategies have exceeded every expectation. Now, as a Pinnacle Business Guide, I help leadership teams implement a custom-tailored operating system that draws from the best in the industry—but flexes with your unique business. It’s a dynamic, proven approach to achieve clarity, momentum, and lasting growth. I’m no longer taking on any more 1:1 coaching clients… Instead, I now specialize in working with visionary business owners who are ready to get their leadership teams aligned—around a clear vision, a focused strategy, and an actionable execution plan. With the tools and process I now have as a Pinnacle Business Guide, I help turn alignment into momentum, and momentum into results. If your business is growing—but your leadership team isn’t fully rowing in the same direction—let’s talk.