This is the highest level networking opportunity

Aside from repeat customers, nothing beat referral business.

It’s the ultimate path to long-lasting profits.

So when it comes to generating referrals,

Hands down,

Rotary is the highest level of networking.

You will never be more connected than you are at Rotary.

It’s an organization of the best business people in your community who meet first to serve.

Not to mention some of the most successful.

Many are the CEOs and presidents of all the companies
and organizations in your community,

ranging from hospitals to law firms to council people & mayors.

The good news is
everybody comes there first to serve.

And so it attracts good people.

And not only are they good,
but they are some of the most successful.

You join, and once they get to know, like, and trust you, you’ve just become their go-to painter!

And guess what communities they live in?

Yep, the nice ones.

And when they call you out for an estimate, guess how many estimates they are getting?

One.

Yep, just yours.

Go search out your local Rotary Clubs.

Visit 2-3 if you have multiple clubs in your area.

Join the one that you like most. If needed, tell them I referred you.

Get involved by serving in a low-capacity function to get your feet wet.

And after a little time, you too will start generating high-value referrals.

Not to mention some new great friends and a mentor or two.

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About the Author

As many of you know, my journey has been one of grit, grace, and transformation. At 19, I was a high school dropout, single father, and struggling paint contractor in Michigan. I later moved to Florida, where I faced both personal and professional hardships. With nothing left to lose, I turned to prayer—and was blessed with a relentless hunger to learn. I devoured books, attended seminars, and discovered better ways to streamline and grow my business—even through the Great Recession (and yes, I did hit the wife lottery along the way!). In 2014, I published How To Double Your Business and later sold the painting business, launching a new chapter: coaching others to grow their businesses. For the past 10 years, I’ve dedicated myself to helping business owners scale through the DYB System, while also drawing from frameworks like EOS, Scaling Up, and The Four Disciplines of Execution. Yet something was still missing—something more adaptive, integrated, and complete. Then I found Pinnacle. After months of research and interviews with other Guides, I joined Pinnacle. Their tools and strategies have exceeded every expectation. Now, as a Pinnacle Business Guide, I help leadership teams implement a custom-tailored operating system that draws from the best in the industry—but flexes with your unique business. It’s a dynamic, proven approach to achieve clarity, momentum, and lasting growth. I’m no longer taking on any more 1:1 coaching clients… Instead, I now specialize in working with visionary business owners who are ready to get their leadership teams aligned—around a clear vision, a focused strategy, and an actionable execution plan. With the tools and process I now have as a Pinnacle Business Guide, I help turn alignment into momentum, and momentum into results. If your business is growing—but your leadership team isn’t fully rowing in the same direction—let’s talk.