Stop Lowering Your Prices

Have you ever measured a job,

But before your submitted your proposal, you lowered your price?

We’ve all done it.

Especially in the beginning.

You’re there figuring up your estimate.

And you look at that big number, and you think to yourself

That feels like a lot!”

And so you lower it a bit in hoping you have a better chance of getting the job.

And then here’s what happens.

We lower it and we get the job.

Then at the end of the job, we go

“Shoot, I should have left it alone!”


Every time!

Here’s what to do

Mindshift: Change your belief.

Instead of believing that your price is too high,

decide to believe that it is the exact price that it should be to provide a quality service with a great experience.

Change your belief to:

That’s the value,

that is what it’s worth.

Here’s the key:

It’s vital that you believe it, because if they don’t sense that you believe it,

they’re not going to believe it either.

So whatever you come up with, that is the right number.

Hold fast to it and if you believe that it’s the right price for a quality service with a great experience from the center of your soul

Then they will trust that too.

And you will win more bids.

About the Author

As a newly single father of two from MI, he struggled to start over as a paint contractor in FL, going door to door. His situation was so bad, even the IRS had mercy on him.

 Feeling completely hopeless, he remembered the story of King Solomon praying for wisdom. Could it be so easy? 

He felt he had absolutely nothing to lose. So, as a bankrupt, divorced, high school dropout, single father of 2 young kids, now living 1250 miles away from all friends and family, started to pray for wisdom.
 And while he continues to wait for the wisdom to arrive, what did come was an insatiable desire to learn and read books… 
Thanks to God for giving him the burning passion to read books, and attend seminars, (oh and winning the wife lottery) he not only cracks the success code and overcomes the struggle, but also streamlines his painting business in less than 3 years, published a how to book, then sold the company. Now he leads a business coaching company for painting contractors so he can help other businesses, like yours, to do the same. Hear more... http://www.DYBCoach.com/01 Or JoinDYB.com