Business Coach

Fall is in the air, the temperature is dipping to the mid 30s at night, 5 weeks left of our exterior painting season.

AND………..The phone is ringing off the hook with exterior estimate requests.

We are all in the same boat.  The phone is ringing, the temp is dipping, and you are counting the days left in our exterior season and as usual our customers and future customers are just starting to think about painting the exteriors of their homes.

We hate to lose a sale and or a customer.  We have turned this estimate request into future work next year with additional possible work during our slowest season, WINTER.

How is this possible? Read on

Get next year’s season off to a roaring start with booked sales at your fall rate as we know some of us discount those first couple spring projects to guarantee us some booked jobs.

Tell me, how would it feel to go into next spring season with exteriors waiting and deposits already in your bank account?

And on top of that, be invited into their home during your slowest season to prove to them you are their painter.

Once they see your work first hand, they will be booking you for all their INTERIOR painting needs, also.

 

Here is our secret of not losing the sale.

  1. Provide the proposal for the exterior of their house
  2. Explain to the customer your schedule and the time frame for painting outdoors
  3. We collect a $500 deposit to schedule for first thing next year and commit to this years pricing.
  4. We give the client a FREE interior Painter for a Day in November or December (your choice) which includes 8 hours in the home including sundries (caulk, spackle, rollers, primer, etc.) Paint is extra.
  5. List to the customer the services a painter can accomplish in a day.
  • touch up trim throughout the house
  • paint small bathroom
  • paint a couple ceilings
  • repair holes in wall
  • Honey Do List
  • ECT.

You will find, as the painter is in the home performing this service the homeowner is more likely to schedule additional interior painting services.

This is a Win/Win for us and our customers.

What are you waiting for? Try this out and leave your story about you CRUSHED it and booked an exterior for next year, in the comments.

 

 

About the Author

As many of you know, my journey has been one of grit, grace, and transformation. At 19, I was a high school dropout, single father, and struggling paint contractor in Michigan. I later moved to Florida, where I faced both personal and professional hardships. With nothing left to lose, I turned to prayer—and was blessed with a relentless hunger to learn. I devoured books, attended seminars, and discovered better ways to streamline and grow my business—even through the Great Recession (and yes, I did hit the wife lottery along the way!). In 2014, I published How To Double Your Business and later sold the painting business, launching a new chapter: coaching others to grow their businesses. For the past 10 years, I’ve dedicated myself to helping business owners scale through the DYB System, while also drawing from frameworks like EOS, Scaling Up, and The Four Disciplines of Execution. Yet something was still missing—something more adaptive, integrated, and complete. Then I found Pinnacle. After months of research and interviews with other Guides, I joined Pinnacle. Their tools and strategies have exceeded every expectation. Now, as a Pinnacle Business Guide, I help leadership teams implement a custom-tailored operating system that draws from the best in the industry—but flexes with your unique business. It’s a dynamic, proven approach to achieve clarity, momentum, and lasting growth. I’m no longer taking on any more 1:1 coaching clients… Instead, I now specialize in working with visionary business owners who are ready to get their leadership teams aligned—around a clear vision, a focused strategy, and an actionable execution plan. With the tools and process I now have as a Pinnacle Business Guide, I help turn alignment into momentum, and momentum into results. If your business is growing—but your leadership team isn’t fully rowing in the same direction—let’s talk.

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